Raw hair is typically more expensive in the U.S. market because it is rare and minimally processed from start to finish. True raw hair is collected from a single donor, meaning all cuticles remain intact and aligned in the same direction. This preserves the hair’s natural strength, shine, and movement, but it also makes sourcing much more difficult and time-intensive compared to blended or processed hair types.

Another major factor is limited supply. Raw hair is often collected ethically from small communities, and the collection process cannot be rushed or mass-produced. Each bundle must be carefully sorted, cleaned, and inspected without using harsh chemicals, steam processing, or silicone coatings. This hands-on approach raises labor costs and reduces overall availability, especially for longer lengths or consistent textures.

Transportation and quality control also add to the price. Raw hair must be shipped carefully to avoid damage, and reputable suppliers invest heavily in testing to ensure the hair has not been altered. Because raw hair can be colored, heat-styled, and washed repeatedly while maintaining its natural state, many consumers view it as a long-term investment. The higher price reflects its durability, authenticity, and the extensive work required to keep it truly unprocessed.